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Google Antitrust Probe
futureofcapitalism.com

"Google Said to Be Possible Target of U.S. FTC Antitrust Probe" is the headline over a Bloomberg News article that begins, "Google Inc.'s dominance of the Internet-search industry is being considered for a broad antitrust investigation by the U.S. Federal Trade Commission, two people familiar with the matter said."

The people "spoke on condition of anonymity because the matter is still confidential."

This is really something. It'd be one thing if a court found Google guilty of an antitrust violation. It's a second thing if the government files formal antitrust charges against Google in court. It's a third thing if the government is investigating Google. But Bloomberg hangs an entire news article on a fourth thing: the government is considering investigating Google.

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Google Antitrust Probe
futureofcapitalism.com

"Google Antitrust Probe by U.S. Could Take Years" is the headline over a Bloomberg News article that begins, "Google Inc. (GOOG) may be forced to spend years defending itself in a U.S. Federal Trade Commission investigation that could be the government's biggest antitrust probe since the Microsoft Corp. (MSFT) case. Even if Google ultimately prevails, the probe might create uncertainty around the company's business, slowing its momentum, lawyers and analysts said." [Emphasis ours.]

Note all the wiggle words: "could...may...could...might." This investigation could be the biggest since Microsoft and create business uncertainty for Google for years. Or it could not. The article focuses on the possibility that it could.

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Google Antitrust Probe
futureofcapitalism.com

"Google Said to Be Possible Target of U.S. FTC Antitrust Probe" is the headline over a Bloomberg News article that begins, "Google Inc.'s dominance of the Internet-search industry is being considered for a broad antitrust investigation by the U.S. Federal Trade Commission, two people familiar with the matter said."

The people "spoke on condition of anonymity because the matter is still confidential."

This is really something. It'd be one thing if a court found Google guilty of an antitrust violation. It's a second thing if the government files formal antitrust charges against Google in court. It's a third thing if the government is investigating Google. But Bloomberg hangs an entire news article on a fourth thing: the government is considering investigating Google.

Read More...


Google Antitrust Probe
futureofcapitalism.com

"Google Antitrust Probe by U.S. Could Take Years" is the headline over a Bloomberg News article that begins, "Google Inc. (GOOG) may be forced to spend years defending itself in a U.S. Federal Trade Commission investigation that could be the government's biggest antitrust probe since the Microsoft Corp. (MSFT) case. Even if Google ultimately prevails, the probe might create uncertainty around the company's business, slowing its momentum, lawyers and analysts said." [Emphasis ours.]

Note all the wiggle words: "could...may...could...might." This investigation could be the biggest since Microsoft and create business uncertainty for Google for years. Or it could not. The article focuses on the possibility that it could.

Read More...


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Jeff Bliss

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